Momentum Blogs

emotional marketing

How to Implement Emotional Marketing

July 16, 2021

Successful emotional marketing is one of the most valuable tools in the advertising world. When done correctly, emotional marketing can sway the most challenging consumers and create lasting customer loyalty. Emotional marketing should connect with customers in a way that goes far beyond necessity or desire. Yes, it is a strategy, but it cannot feel…

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email marketing

The Basics of Email Marketing

June 16, 2021

Building your email list is essential for capturing sales leads. A profitable business revolves around relationship building, and email marketing allows personal interaction with potential customers who have demonstrated intent to purchase. Once you have your audience’s attention, email communication keeps your messaging in front of them and on their minds. But what exactly is…

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marketing trends

5 Digital Marketing Trends to Expect This Year

May 21, 2021

2020 didn’t go as expected for anyone hopeful of the new year. With 2021 off to the races, we didn’t want to start the year off with any more uncertainty. Let’s take a minute to reflect on how much has changed in the marketing industry within the last few months. Have no fear. It can…

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business blog

How to Build a Successful and Profitable Business Blog

April 16, 2021

Two of the most intimidating things about starting a business blog are the concern that people will not care what you have to say and that it will be a waste of time. Both assessments are incorrect. A blog is a proven way to drive inbound website traffic cost-effectively. It allows you to pick and…

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wordpress plugins

The WordPress Plugins Must-Have List

March 19, 2021

WordPress plugins are software elements used to expand your website’s functionality, improving its design, and making it easier to manage for you and your visitors. There are five areas where WordPress plugins are helpful. 1. Improve Blog Related Posts by Zemanta – This plugin is used for blogs to improve bounce rate. The bounce rate…

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business strategy

The Best Ways to Start Your Business Year with a Bang

February 19, 2021

Everyone makes New Year’s resolutions, even businesses. But what should be included in a resolution anyway? Every business owner and entrepreneur wants the upcoming year to be “their year.” But the real question is, what are you going to do about it? It is time to stop making lists and start taking action. Whether you…

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drip campaign

3 Ways Drip Campaigns Will Boost Your Sales

January 22, 2021

When it comes to marketing your brand, there are many effective ways to advertise. But some marketing strategies have proven to be more successful than others. One successful strategy you may have heard of is drip campaigns. Drip campaigns are a series of emails sent on a schedule. The brilliance of drip campaigns is that…

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social media engagement

3 Ways to Improve Your Social Media Engagement

December 17, 2020

What is social media engagement, and why is it important? Well, social media engagement is whenever someone interacts with your social media account. Engagement examples include likes, follows, shares, comments, click-throughs, etc. So why is this engagement such a big deal? It is essential to your social media campaign’s success to generate leads and sales.…

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graphic design

5 Tips for Successful Graphic Design

November 20, 2020

Graphic design is a critical element of marketing and should be during any business or project planning process. Without good graphics, advertisements and websites won’t stand out when compared to your competition. Here are some general tips to make sure your designs are successful. 1. Color is a Big Deal Colors are often associated with…

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Marketing Trends and Evolution in 2021

October 19, 2020

Each calendar year’s turnover ushers in fresh thinking as marketers review the “hits and misses” of the previous 12 months. Why wait until New Year’s Day to start preparing for next year when you could get ahead of marketing trends and begin 2021 with a captivating start? With technology changing every day, you never know…

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