Website Design Trends

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The only thing about the internet that doesn’t change is that it never stops changing. As a business, you must continuously stay on top of all the trends and tech in the digital world. A website is and has always been the digital ‘face’ of a company, and year after year, your site will benefit…

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10 Major Website Fails That Chase Away Potential Customers

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It’s 2018 and we’ve gone beyond brands just needing to have a website – you need to have a good website. If you want to increase awareness and help your target audience understand and purchase your products and services, your brand need to have a user-friendly website. And what better way to understand how to…

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Top 5 Benefits of Using Google Analytics for Your Business

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There are a variety of tools out there to measure performance and how people interact with a business online, but few are quite as essential or effective as Google Analytics. Google Analytics gives a comprehensive overview of a company’s SEO, website performance, and even demographic information. Reviewing analytics is a foundational component of developing and…

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7 Essentials for a User-Friendly Website

The internet has taken the world by storm, but not everyone has it all figured out. Most target audiences don’t consist solely of tech-savvy millennials – which means businesses need websites that are easy for anyone to use. A user-friendly website isn’t just an extra perk, it’s a necessary element for every brand and a…

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Common Website Mistakes for Small Businesses

You only get once chance to make a good first impression. As a business owner, you take careful steps to provide excellent customer service within your establishment – so why should your website be any different? More and more, customers are taking their business online. Even customers who intend to visit the actual location to…

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