6 Tips on Building Your Brand

building your brand

When it comes to building your brand, you want to think strategically about it. According to a Nielson survey, about 59% of consumers prefer to buy new products from familiar brands. With so many new businesses opening every year, it’s crucial to find ways to stand out. You’re not just building a business; you’re building…

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6 Ways to Increase Business Leads Before the Holidays

business leads

Between decorating, shopping, and project deadlines, it’s easy to get caught up in the holiday spirit. Keeping your customers or potential clients engaged is more important now than ever. Leading up to the holidays, the effort you put into your marketing has the potential to increase your business sales funnel. With the holidays just around…

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Effective Graphic Design

graphic design

Graphic design might seem simple, but it is not. It is one of the top things you can do to pull all your branding together, which is a complex feat by anyone’s standard. It needs to be persuasive, appealing, and engaging enough to foster a long-term relationship between your customers and your business. Here are…

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The Best Ways to Start Your Business Year with a Bang

business strategy

Everyone makes New Year’s resolutions, even businesses. But what should be included in a resolution anyway? Every business owner and entrepreneur wants the upcoming year to be “their year.” But the real question is, what are you going to do about it? It is time to stop making lists and start taking action. Whether you…

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3 Ways Drip Campaigns Will Boost Your Sales

drip campaign

When it comes to marketing your brand, there are many effective ways to advertise. But some marketing strategies have proven to be more successful than others. One successful strategy you may have heard of is drip campaigns. Drip campaigns are a series of emails sent on a schedule. The brilliance of drip campaigns is that…

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5 Ways to Track & Stay Ahead of Your Competitors

competitors, business competition, competition

Understanding and staying ahead of your competitors is one of the key factors in succeeding in the business world. Knowing who your competition is, what they’re planning, where they stand, and where you stand in comparison can make or break a campaign or even a brand as a whole. Here are a few ways to…

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3 Things Every Successful Entrepreneur Must Do

successful entrepreneur, entrepreneur, business owner, business meeting, team meeting, leadership

There are a variety of ways to be an entrepreneur, but there are a few key things that every successful entrepreneur has in common. Two of the most important traits of a successful business owner are a willingness to learn and a desire to lead. Being a boss is about more than just giving orders…

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Tips for Accepting Constructive Criticism

constructive criticism, criticism, feedback, positive feedback, negative feedback

On the road to becoming a successful business owner or entrepreneur, you’re going to encounter constructive criticism. After all, as Elbert Hubbard put it, the only way to avoid criticism is to, “say nothing, do nothing, be nothing.” Both negative and positive feedback are essential to professional growth and development. That said, that doesn’t make the…

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6 Ways to Promote Business Growth

The most successful, stable businesses are ones that prioritize business growth and development. Once a company has survived start-up and created a strong foundation and brand for itself, the logical next step is to expand on what’s already built. There are plenty of ways to grow a business, but the key to successful expansion is…

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