Posts Tagged ‘social media marketing’
3 Ways to Improve Your Social Media Engagement
What is social media engagement, and why is it important? Well, social media engagement is whenever someone interacts with your social media account. Engagement examples include likes, follows, shares, comments, click-throughs, etc. So why is this engagement such a big deal? It is essential to your social media campaign’s success to generate leads and sales.…
Read MoreHow to Use Pinterest for Business: 6 Basics for Getting Started
Pinterest isn’t just about DIY crafts, fashion, and weddings. It’s also a valuable (and powerful) tool for businesses to generate awareness and sales. The platform has over 200 million monthly users and 55% of “pinners” use Pinterest to shop, which is higher than most other platforms. Pinterest’s demographics expand beyond just their core audience of…
Read More4 Powerful Instagram Marketing Tips to Borrow from Beauty Brands
In the age of social media influencers and visual content, Instagram is a powerful branding and marketing tool. According to SproutSocial, 59% of 18-29 year olds and 38% of online women are present on the platform. That provides a unique and impactful opportunity to get your brand in front of your target audience (especially if…
Read More7 Advantages of Social Media Marketing for Your Business
Social media marketing has grown to be a valuable strategic tool. One that can be cheaper and more effective than print, broadcast, or a variety of other forms of marketing. Social media is an entirely new breed and, when used correctly, can be extremely rewarding. In this fast-paced age of technology, you can’t afford to…
Read MoreA Beginner’s Guide to Creating a Strong Social Media Strategy
Social media has taken over marketing and creating a social media strategy has become vital to building brand awareness. No matter who your target demographic is, every generation has found a home on different online platforms (check out with platform is best for your business). The many social media sites and accessories that vary across…
Read MoreThe Best Social Media Platforms for Your Business
Social media usage is at an all-time high. As of 2016, the average global internet user spends nearly two hours a day on social media. And in 2015, CNN reported that teens are wired into some form of media for nine hours a day. But what does that mean for businesses? Well, that’s two to…
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